Packing of dried herbal drinks Opportunity Description: Packing of dried herbal drinks targeted at large markets with high profit margins |
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Packing of dried herbal drinks Opportunity Description: Packing of dried herbal drinks targeted at large markets with high profit margins |
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Market Potential: Sold to retailers and consumers in Luxor/Qena, Lower, Middle and Upper Egypt and Red Sea. Competing products include various hot drinks. Supply: Farmers in Luxor/Qena, rest of Upper Egypt and the Red Sea, and in the Delta. Required inputs include dried aromatic plants (caraway, cumin, mint, etc.) Process: Handling -> Packing Human Resources: Manual labour Financial: CAPEX is above 500,000 EGP OPEX is less than 150,000 Risk: Difficult competition with well-known brands IMPACT: Providing natural medicinal drinks and alternative to artificial drinks Increase return on agriculture activities |
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